Sunday, February 20, 2005

"The Daily Feed" for February 20

this is an audio post - click to play

TODAY: A few thoughts on viral marketing, and the eventual backlash it will be creating just a few years from now.

CLICKABLE LINKS to sites mentioned in today's "Feed:" NYT article; Burger King's "Subservient Chicken" campaign; Frito-Lay's "inNw" campaign; Brawny's "Innocent Escapes" campaign; Robert Scoble's thoughts on viral marketing; Amy Krouse Rosenthal.

"The Daily Feed" is an NPR-style audio monologue, two to five minutes in length, that I record each day from my cellphone. Simply click on the above link to download the MP3 file to your computer, then to your favorite listening device.